In her current function, Catherine is leading the digital transformation in Industry within Michelin; it represents more than 70 sites in 17 countries on the 3 continents; she is focusing on the digital transformation for the 50 000 frontline workers; she put in place a BOTTOM-UP method to support her vision and associated strategies. She had experiences in different domains Research & Development, Marketing&Sales, Distribution and now Industry mainly in strategy & transformation in order to put in place new products on the market, new way of working & new mindset for people.
Her extra professional activities are very close to protection of environment: manage 20ha of forests, herbalist, beekeeper.
Catherine grew up in France and holds a diploma of engineer from EFREI school at Paris.
CASE STUDY
Monday, September 30
09:45 am - 10:15 am
Live in Berlin
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Navigating Change in the Digital Era
In this engaging talk, Catherine Tranchant from Michelin will guide us through the fascinating journey of digital transformation within the company. We’ll explore how Michelin leverages technology, emotional intelligence, and cross-border collaboration to enhance productivity, streamline operations, and create a resilient workforce. Whether you’re an industry professional or simply curious about the future of work, this presentation promises valuable insights and actionable takeaways.